Your family business is more than a company

Telling the story of your family business is more than just writing a company history – it’s about capturing the experiences, values and visions that define who you are as a family and a business.

You’re proud of what you’ve achieved, and you’re not afraid to show it

Storytelling is a powerful tool to pass on the company’s legacy to future generations. A well-told story reinforces who you are and can help you make deep connections with your staff and your customers by showcasing the human side of your business.

Long-term thinking and legacy

If there’s one thing we know about family businesses, it’s that they’re not just thinking about next year or even the next five years. The current stewards of a family business have a ten, twenty, even thirty-year timeframe to consider. Documenting your family business’s legacy is an important part of that. What will the next generation know about the decisions you’re making now? What will the generation after that know? Capturing the stories and experiences that made you who you are today is an important part of ensuring that you endure.

We’ve been telling stories for twenty years

We know it’s no mean feat to ensure that every voice is heard. And we understand the unique challenges (and profound rewards) of getting to the heart of a family business. In our decades of telling family business stories, you can bet we’ve seen and heard it all.

  1. Different perspectives: Look, not everyone agrees. People come to the process with different viewpoints, but if a story is well told, these diverse perspectives are a strength. In the right hands, your story becomes an interesting, cohesive narrative.
  2. Emotional connections: Your business is personal – it’s family! So the stories are also personal. Navigating these emotions carefully is crucial to preserving relationships and ensuring everyone feels fairly represented.
  3. What to include: A rich history means a lot of stories to tell. But that also means deciding what to leave out. We’re experts at furnishing the facts without smothering them.

Balancing significance and sensitivity is key

Our team of professional writers, editors, film-makers and designers is very experienced at navigating these complexities. We specialise in:

  • Inclusive research: We conduct interviews and discussions with all key family members, ensuring that each voice is heard and valued.
  • Sensitive content curation: Our expertise in editing and content curation helps us weave individual stories into a compelling, cohesive narrative that respects all viewpoints.
  • Visual storytelling: Our designers and film-makers ensure that the visual elements of your story complement the narrative, adding an extra layer of engagement and appeal for your company, your brand and your family.

It’s marketing that doesn’t feel like marketing

The best advertising is story – the story of a family, a business and a brand. We work closely with you to understand the heart and soul of your business. Whether that looks like a beautifully designed book, a documentary-style film or a multimedia installation, we’re here to help you pass your story on to the next generation.